Can a business in today's seriously wired world survive if they're not social? As in updating their status on Facebook, tweeting deals and posting photos to Instagram? Well if Wee Ones Reruns, an established Vancouver kids' consignment store in Mount Pleasant, is anything to go by, being social in real life is all that’s needed to thrive in the modern retail world.
Maybe that’s because Sandra Poelzer launched her business back in 1995, when she was a single mom with a new baby and virtual social networks weren’t an option for spreading the word. Or it could be because she created a business that tends to be a meeting place for new moms It could also be Sandra's tendency to go above and beyond, like the time she drove a customer to a towing yard when the customer’s car had been towed, receiving a homemade cake the next day as a thank you.
Whatever the secret, almost 20 years (and two more kids) on, Sandra is still going strong in a market that's not always kind to consignment stores. She credits her ongoing success to “quality and customer service, and treating your customers how they deserve to be treated, especially your consignees.”
